- by Jennifer Kern
Learning how to create a business case for SEO investment is an invaluable skill – whether you are working on an in-house marketing team or at a marketing agency. …
SEO
- by Lindsay Young
When was the last time you took a good look at your website? It’s less costly and time-intensive than it used to be to redesign a website, and you…
- by Jennifer Kern
Learn how to SEO blog posts with our PDF checklist. Structure your blog post for SEO….
- by Jennifer Kern
Claim your free Google Business Profile, formerly referred to as a Google My Business, and increase visibility in Google Maps and search results. It’s quick, easy, and essential for…
- by Jennifer Kern
An SEO audit is critically important because it will expose your website’s weaknesses (and strengths) and will serve as the basis for a prioritized SEO action plan….
- by Jennifer Kern
The growth trajectory of online shopping was impressive before the COVID-19 pandemic but over the last several months, shopping behaviors have significantly changed….
- by Jennifer Kern
If you are allotting an increasing amount of your budget to video and distributing that content on YouTube, make sure to follow best practices to optimize your videos for…
- by Jennifer Kern
Google’s search engine results page (SERP) – what shows up after you search for a term – is always changing. Ranking at the top of a Google SERP used…
- by Jennifer Kern
Your company has invested in content marketing to tell the story of your brand, to connect with and support your audience. You have a blog and are regularly adding…
- by Shannon Gayton
Last time, we talked about the importance of creating a stellar user experience on your website….
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