Get In Touch
Content Roundup

This Month Had Us Searching: Our Favorite February Reads

In this article
    Add a header to begin generating the table of contents
    Scroll to Top

    It’s our job to stay updated on marketing and content marketing. Since we know you have other priorities, we have combed through the latest and greatest on the web to curate some of our favorite insights, tricks and tips about content marketing and business.

    Our 5 Favorite Content Marketing Reads (From February)

    1. The Top 12 SEO Trends to Optimize for in 2023

    Every new year is an opportunity to reevaluate and re-strategize marketing plans. This includes your SEO strategy. It’s critical to stay on top of the latest in search engine know-how. To help tackle this, Manick Bhan offers up 12 SEO trends to keep an eye on in 2023.

    Don’t lose your ranking >

    1. 2023, the Year of SEO: Why Brands are Leaning in and How to Prepare

    For many, marketing budgets are tighter in 2023. Marketers are looking for ways to make their efforts more sustainable, to stretch that dollar. Jim Yu discusses how you can turn to SEO to create sustained brand growth.

    Optimize and save >

    1. Eight SEO Best Practices to Increase Organic Site Traffic in 2023

    Most marketers aim to grow organic site traffic. However, there’s a lot that needs to happen if you’re going to accomplish this. Luckily, this Forbes article lays out eight tips to help you get going.

    Go organic now >

    1. On-Site Search Best Practices for SEO and User Experience

    Google has made searching second nature for many people. So, when your users can’t recreate that search experience on your site, they may get frustrated and hit that back button – perhaps landing on your competitor’s site instead. Kayle Larkin outlines best practices to help give your users the best experience on your site.

    Find what you’re looking for >

    1. How to Design the Perfect Search Bar for Your Website

    One of my website pet peeves is when I cannot find your search feature. Do you have one? When I find it, will it function well? Users shouldn’t have to search for your search bar. Jamie Juviler over at Hubspot covers best practices for the design of your search bar, and why it’s important.

    Design the perfect search bar >

    Picture of Dillon Calkins

    Dillon Calkins

    Dillon leads the Design Services team. In this role, he oversees the creation and design of print and digital assets, collaborates with the 3 Aspens team and our clients to manage design projects, and coordinates with our creative business partners, including graphic designers and audiovisual professionals. Dillon brings a decade of experience and professional development to the position, studying digital media at the University of Colorado, Boulder. He also has a customer service and marketing background from Starbucks and Modern Distribution Management.

    3 Aspens Media is a B2B content agency specializing in distribution, working with distributors and the companies that serve the industry. We believe in taking a content-first approach to sales and marketing initiatives. Our dedication to exceptional content and our niche industry knowledge translate to more efficient, effective engagements for our clients.

    Facebook Twitter Linkedin-in Youtube

    Useful Info

    California Consumer Privacy Act (CCPA) Opt-Out IconYour Privacy Choices

    This Month Had Us Searching: Our Favorite February Reads