It’s our job to stay up-to-date on marketing and content marketing. Since we know you have other priorities, we have combed through the latest and greatest on the web to curate some of our favorite insights, tricks and tips about content marketing and business in general.
Our 5 Favorite Content Marketing Reads (This Month)
39 Simple Ways to Grow Your Email List
Whether you’re building out a list as a new business or have an existing list that needs freshening up, are you struggling to develop new ideas to drive growth? Andy Pitre suggests these 39 ideas that should inspire your future list-growth efforts.
Find inspiration over at HubSpot.
Best Time to Send an Email to Get More Opens and Click-Through Rate
As an email marketer, you know that triggering campaigns at the right time is important, but you also know that it often feels like a guessing game. DigitalTech 360 can help you take some of the guesswork out of timing emails right.
Start sending emails at the right time.
Always Up-to-Date Guide to Social Media Image Sizes
Social media imagery can be a head scratcher as most platforms seem to update their image size standards often. This guide by Elizabeth Arens has been a huge help in my own efforts to keep up to date, and I highly recommend adding it to your favorites in your browser.
Ensure your images are the right size on your social media platforms.
Image SEO and Alt Tags: 7 Advanced Image Optimization Tips to Increase Traffic with Images
Alt tags are critical for many reasons: they give added accessibility to your site, they are a failsafe if your images don’t render correctly and they are a way to boost your SEO prowess. Melissa Fach provides what you need to know to optimize your images for your site.
Get your web images optimized over on Semrush.
10 Tips to Avoid Email Spam Filters and Reach Your Subscribers’ Inbox
Are spam filters getting you—and your open rates—down? Bernard Meyer from Content Marketing Institute is here to lay out the dos and don’ts of deliverability, including a handy list of words and phrases to parse from your subject lines.