NetPlus Alliance, an industrial and contractor supplies buying group for independent distributors, recognized an opportunity in 2018 to increase the relevance of industry insight they could provide to their members. NetPlus Alliance worked with 3 Aspens Media to launch a proprietary Quarterly Industry Outlook.
3 Aspens Media oversees the Industry Outlook process from start to finish, including:
- Survey creation
- Interviews of survey respondents to gain context into challenges and opportunities they are facing
- Report writing and creation, including layout and graphics, based on survey results and interviews
Integration of relevant external sources to provide additional context and insight for members
- Press release to share the high-level results with industry publications
The report, which is sent to distributor members and preferred suppliers in the group, regularly receives praise. One safety manufacturer recently responded:
“Thanks for the Industry Outlook. It is very valuable and spot on.”
3 Aspens Media has worked with NetPlus Alliance since 2016, producing newsletter articles, website content, industry research and case studies for their organization.
“Lindsay and her team have helped us produce a consistently top-quality quarterly report on the industry that is eagerly anticipated by both distributor and supplier members of NetPlus Alliance.” – Dan Judge, Founder, NetPlus Alliance