Optimize Your FAQs, Style Guides, Social Media Engagement and More: Our 5 Favorite Content Marketing Reads (This April)

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    It’s our job to stay up-to-date on marketing and content marketing. Since we know you have other priorities, we have combed through the latest and greatest on the web to curate some of our favorite insights, tricks and tips about content marketing and business in general.

    Our 5 Favorite Content Marketing Reads (This Month)

    The Ultimate List of Marketing Statistics for 2021

    HubSpot has delivered a fantastic report for the statistics, trends and data that should help form your marketing strategy for the rest of the year. We think this report will help you see what areas you may need to look at in your business if you want to continue succeeding with your marketing efforts.

    Read HubSpot’s report now.

    9 Ways to Build an Optimized & Useful FAQ Page for Your Website

    In this article Arif Chowdhury will help you understand why building out a thoughtful and optimized FAQ is a great way to help with SEO and empower customers who visit your site. Learn why this page isn’t a nice to have, it’s a must have. 

    Get started with a strategy for your FAQ page here on Business 2 Community.

    7 Reasons Why You Need a Good Corporate Style Guide

    Corporate style guides are a great way to help with your internal and external communications, processes and brand identity. There are many styles out there so sticking to your voice is critical to give everyone who comes in contact with your brand a clear and consistent experience.

    Editor Group offers tips to get you started on your style guide.

    How to Increase Social Media Engagement: A Guide for Marketers

    A good social media presence isn’t just about having or sharing the occasional post. It’s called social media for a reason. It is a way to interact with your audience. Stacey McLachlan suggests treating social media like a dinner party, welcoming people and encouraging conversations.

    Learn best practices on how to engage with your audience over on Hootsuite.

    6 Reasons You Should Invest in Design

    Investing in design is critical for your business – more so in this digital age. Good design grabs customers’ attention, stands out over competitors and leaves a lasting impression of your brand. Mandi Rogier dives into 6 reasons why you should be investing time and money in good design.

    Read more over on CopyPress.

    Optimize Your FAQs, Style Guides, Social Media Engagement and More: Our 5 Favorite Content Marketing Reads (This April)