B2B Study: Marketers Grow Focus on Inbound Marketing in 2017

Inbound marketing is the top focus of B2B brand marketers who are increasing brand spending, according to Spencer Brenneman’s 2017 study The B2B Brand Strategy. While outbound marketing was also

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What Having a Baby Taught Me About Content Marketing

I had my first baby last July. She’s 7 months now. No one who has had a baby will be surprised that I have been inundated with marketing for everything

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